I, Daniel Blake: blog tasks

1) What is independent cinema and how is it different to Hollywood blockbusters?
Independent films are very different to Hollywood blockbusters like Doctor Strange. The style of ‘indie’ films is very different to Hollywood blockbusters, as the directors and producers have more creative input – it’s being made in their vision, not in the vision of studio bosses. Independent films have much smaller budgets, and are often supported financially by public service broadcasters, film institutions and charity funding. They are also distributed by smaller companies.

2) What is I, Daniel Blake about?
I, Daniel Blake is about a man called Daniel Blake, 59, who has worked as a joiner most of his life in the North East of England needs help from the State for the first time ever following an illness. He crosses paths with a single mother Katie and her two young children, Daisy and Dylan. Katie’s only chance to escape a one roomed homeless hostel in London is to accept a flat some 300 miles away. Daniel  stands up and fights for his dignity, leading a one-man crusade for compassion that will transform the lives of a struggling single mother (Katie) and her two children. It is a drama that has a strong political message about Britain in an age of government austerity. 

3) Who directed I, Daniel Blake and why is this important?
A famous producer named Ken loach. This is important because he is a famous producer and that means he can help promote the film by giving the film director power. This means that his fans will go and watch the movie just because he produced the film.

4) How was I, Daniel Blake promoted to an audience? List at least three different methods used by the film's marketing campaign.
I, Daniel Blake was promoted to an audience by, free screenings in youth centre's, a screening on house of parliments and it promoted by a the daily mirror.

5) What unusual or creative marketing methods were used to get audiences talking about the film?
One unusual marketing methods were used to get audiences talking about the film was they patterned up with a tabloid, The Daily mirror, and this was a good tactic because working class people read the Daily mirror and the movie could appeal to them, another method was a screening on house of parliament because nobody would of expect a movie on a place of politics.

6) What was the estimated production budget for I, Daniel Blake and how much did it make at the box office?
The estimated production budget for I, Daniel Blake was £2 million and made £11 million at box office.

7) How can independent films like I, Daniel Blake compete with Hollywood blockbusters like Doctor Strange?
Independent films such as I, Daniel Blake can compete with hollywood blockbuster films such as Doctor Strange. This is because if the marketing goes right you get a lot people who would want to watch your film and I had a famous director such as Ken Loach then it would even better. Even though it a 100% sure that now days blockbuster films are going to make more profits.

8) In your opinion, was I, Daniel Blake a success?
In my opinion I think that I, Daniel Blake was a success because it had made £9 million in profits and the Director didn't care for how much the film would bring in and also famous politicians such as Jermy Corbyn also enjoyed the film and shows a lot.

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